Innovation at work (at Redfin)
Learn how AWS frees Redfin of infrastructure management so that the company can focus on product enhancements that help its millions of users make smarter property deals.
Laying a stronger foundation
Founded in 2008, Redfin’s biggest differentiator as a national provider of real estate brokerage services has always been its use of market data. To maintain this important advantage, the company demands an infrastructure that is cost-effective, highly scalable, and easy to manage. Redfin found just what it needed with AWS—and today operates zero on-premises servers..
Opening the front door to innovation
Using AWS for its compute, storage, and messaging layers, Redfin found AWS easy to build on and that its reliability opens possibilities for faster innovation. Free to think beyond the durability of the data and other issues now handled by AWS, Redfin’s IT team makes continuous breakthroughs that improve user outcomes while blurring the lines between development and operations.
Disrupting the market one deal at a time
The members of Redfin’s IT teams are transforming into cloud technology pioneers, continually pushing the limits of their product’s capabilities. Inspired by insights and enabled by AWS, Redfin is disrupting the real estate market in ways that empower customers to make better deals—no broker’s license required. That’s the influence of innovation on AWS.
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