Step 2, episode 2: Engage your customers
It takes surprises and delights to new heights of customer experiences. A multi-channel, personalized engagement will build a good foundation for a long-lasting relationship with your customers. This session focuses on building such experience with Amazon Personalize and Amazon Pinpoint.
Amazon Personalize is a Machine Learning as-a-Service for doing personalise recommendation, while Amazon Pinpoint allows you to deliver your content via different channels to your target customer to conduct better campaign management and engagement analytics.
No coding nor technical expertise needed, just drag and drop! And you can start for free.
In this session, you will learn
- how to create real-time personalise recommendation engines using Amazon Personalize
- how to create a multichannel engagement with your customers using Amazon PinPoint