Female Founders Event and Pitch Competition

About the event:

Female founders are perpetually busy and fiercely dedicated to their businesses, ambitions, and families, and more often than not, all of the above. If 2020 has shown us anything, it’s that it’s high time to celebrate and support the female founder.

This two-day event kicks off with a fundraising and go-to-market focus. We’ll start with a grounding meditation to allow busy minds to pause and reset their focus, before diving into sessions about knowing your worth, conquering bias, and overcoming common challenges. Regroup and return on day two for the live pitch competition with Women 2.0. Inspiring female founders will pitch their ideas and receive live feedback from VCs for a chance to win a cash prize.

Event agenda:

Tuesday, December 15 | 11:00AM - 1:00PM PST

11:00AM - 11:30AM | Set Intentions with Grounding Meditation
Does your world ever get so noisy, you can hardly hear yourself think? We get you. Founder of Soul Beauty Outreach, Fatima Farmer, teaches us how to center ourselves and ground our thoughts through meditation, leading to better focus. It’s time to find your inner quiet place.
Speaker: Fatima Farmer, Soul Beauty Outreach

11:30AM - 11:45AM | Investing in Women Isn’t Charity
Join us for a fireside chat with Jesse Draper, Founding Partner of Halogen Ventures, as she discusses the strategic importance of investing in women-owned businesses—and how it’s more crucial now than ever before.
Speakers: Jesse Draper, Halogen Ventures and Jackie De La Rosa, AWS

11:45AM - 12:15PM | How to Master the Fundraising Pitch
While fundraising is one of the most important parts of your startup journey, it can also be the most daunting—but it doesn’t have to be. Jackie De La Rosa, Startup Business Development Partnerships Manager at AWS, shows us how to master the fundraising pitch and overcome potential bias. Join us to boost your fundraising game.
Speaker: Jackie De La Rosa, AWS

12:15PM - 12:25PM | Art of the Possible with Alexa for Startups
Voice and AI power can create groundbreaking innovations for startups. Join Kamila Rakhimova, Head of Startup & VC Business Development at AWS, to learn all about integration opportunities with Alexa, and get a crash course in designing and building a compelling voice-powered experience.
Speaker: Kamila Rakhimova, AWS

12:25PM - 1:00PM | And Then What? How Founders Navigated Next Steps in Their Startup Journey
Learn from some of the world’s top female founders about their success stories and how to accomplish your next big startup goal. Meaghan Casey, Partner Development Manager at AWS engages panelists from Basepaws, Gro Intelligence, and Landit for answers to your toughest questions, from mastering product market fit, to scaling your business, to game-changing breakthroughs from the founder's perspective.
Meaghan Casey, AWS
Anna Skaya, Founder and CEO, Basepaws
Sara Menker, Founder and CEO, Gro Intelligence
Lisa Skeete Tatum, Founder and CEO, Landit

Wednesday, December 16 | 11:00AM - 12:30PM PST

Female Founders Pitch Competition Presented by Women 2.0
Ready, set, pitch! Join us as 5 female founder finalists go head-to-head delivering live pitches with on-the-spot feedback from the judges. Hosted by Kate Brodock, CEO of Women 2.0, you’ll learn all the pro tips for pitching—and one winner will walk away with a $15,000 cash prize.
Host: Kate Brodock, Women 2.0

Kat Manalac, Partner, Y Combinator
Adrianna Alterman, Senior Manager, Salesforce Ventures Impact Fund
Shila Nieves Burney, Founding and Managing Partner, Zane Ventures


Anna Skaya

CEO and Founder

Sara Menker

CEO and Founder
Gro Intelligence

Lisa Skeete Tatum

CEO and Founder

Jesse Draper

Founding Partner
Halogen Ventures

Adrianna Alterman

Senior Manager
Salesforce Ventures Impact Fund

Kat Manalac

Y Combinator

Thank you for your interest.

View the on-demand AWS Startup webinar below. Explore more resources on the AWS Startups blog.

Download the presentation slides here.

December 15 - 16, 2020
11:00AM PST – 1:00PM PST

Register now

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