At a glance
Overview
Thank you for attending the AWS Marketplace Seller Conference 2023. This session was offered during the conference as part of the Marketing track.
In case you missed this session or would like to share with a colleague, download this on-demand session to see how to develop strong "better-together with AWS (Amazon Web Services).
Date & time
Overview
Overview
Who should attend
-
Independent software vendors (ISV's)
-
Data provider
-
Channel partner professionals with roles in business development, marketing, product development, and operations
Overview
Speakers
![](https://pages.awscloud.com/rs/112-TZM-766/images/awsmp-icon-peccy.jpg)
Peccy
Peculiar Ways, Amazon
![](https://pages.awscloud.com/rs/112-TZM-766/images/awsmp-icon-peccy.jpg)
Peccy
Peculiar Ways, Amazon
![](https://pages.awscloud.com/rs/112-TZM-766/images/awsmp-icon-peccy.jpg)
Peccy
Peculiar Ways, Amazon
![](https://pages.awscloud.com/rs/112-TZM-766/images/awsmp-icon-peccy.jpg)
Peccy
Peculiar Ways, Amazon
![](https://pages.awscloud.com/rs/112-TZM-766/images/awsmp-icon-peccy.jpg)
Peccy
Peculiar Ways, Amazon
![](https://pages.awscloud.com/rs/112-TZM-766/images/awsmp-icon-peccy.jpg)
Peccy
Peculiar Ways, Amazon
![](https://pages.awscloud.com/rs/112-TZM-766/images/awsmp-icon-peccy.jpg)
Peccy
Peculiar Ways, Amazon
![](https://pages.awscloud.com/rs/112-TZM-766/images/awsmp-icon-peccy.jpg)
Peccy
Peculiar Ways, Amazon
Details
Description
Selling in AWS Marketplace gives you an opportunity to expand your reach to new AWS users, customer procurement teams, and the AWS Field. Successful AWS Marketplace sellers have demonstrated that creating strong core "better-together with AWS" messaging, tailored across content, delivery methods, and for specific personas, helps to drive more effective marketing campaigns.
Highlights
-
Understand the core AWS Marketplace buyer personas
-
See how to develop content that addresses the personas at each stage of the marketing funnel journey
-
Get a template to develop messaging that differentiates your solution and aligns to your audiences goals