Business impact brief: Cloud-based services powering transformation in media and entertainment

Cloud-based Services Powering Transformation in Media and Entertainment This industry perspective, written by 451 Research, identifies the transformation taking place in the media and entertainment space, and the opportunities for cloud-based technologies to enable this transformation for media and entertainment organizations. The impact of this transformation is being widely felt in the space, with media organizations delivering content directly to end users via digital streaming services, connecting to a variety of endpoints, and employing AI and analytics to create personalized recommendations and enhance live broadcast. At the same time, cloud is enabling media and entertainment businesses to streamline existing IT operations. This paper provides an overview of the challenges media and entertainment companies face in adopting cloud technologies, and the ways in which these organizations are implementing cloud to innovate and embrace modern media services.

In this brief, you'll learn the following: