Forrester recognizes AWS as a notable vendor among retail planning platforms that help improve customer service, increase inventory turnover, and safeguard margins.
Forrester defines retail planning platforms as: Applications and platforms that apply the best mix of data, analytics, machine learning, AI, and human intuition (e.g., a merchant’s read of the market) to anticipate customer demand and create compelling assortments and campaigns. They also connect to sourcing and logistics processes to continuously synchronize inventory availability by channel and location with demand.
The Retail Planning Platforms Landscape, Q3 2023, George Lawrie, Fiona Swerdlow July 5, 2023 with permission. All rights reserved. Forrester does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Forrester publications consist of the opinions of. Forrester's research organization and should not be construed as statements of fact. Forrester disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.