Enabling New Retail Customer Experiences with Big Data


ON-DEMAND


Enabling New Retail Customer Experiences with Big Data



Broadcast Date:
June 21, 2018

Level 200 | Thought Leadership
Retailers want to use big data to deliver differentiated experiences such as customer personalization, product recommendations, and next-gen loyalty programs. But retailers are often challenged in trying to implement these experiences. Obstacles include siloed data systems, rigid data ingest, and an analytic capability that is still largely spreadsheet-based. In this tech talk, we'll discuss how AWS can help connect those data siloes to build a single source of truth about your customers and operations, provide flexible data ingest to help you future-proof your systems, and arm you with new analytic capabilities such as machine learning as-a-service. Learn how AWS can help you realize actual value from your big data and deliver on the differentiated retail experiences that customers have come to expect.

Learning Objectives:
• Learn how AWS can help retailers realize actual value from their big data
• Learn how to deliver on differentiated retail customer experiences
• Learn how AWS can help you realize actual value from your big data and deliver on the differentiated retail experiences that customers have come to expect

Suited For: Business Decision Makers

Speaker(s): Toby Knight, Solution Architect Manager, AWS


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