How retail and CPGs can use technology and analytics to accelerate their sustainability goals
Retail and consumer packaged goods (CPG) companies stay busy every day tackling two challenges: strategic technology use, and the growing demand to achieve sustainability goals. Major brands know that combining these challenges is critical to success. Stakeholders, regulatory bodies, and customers (85% to be exact) also agree. Yet the gap between intent and execution remains wide to this day. 72% of retail/CPG leaders say it’s impossible to meet sustainability goals without technology, but only 21% feel they are effectively doing so.
In collaboration with AWS, Incisiv released an eBook that drills down on the topic of sustainability, providing a roadmap for retail and CPG enterprises to set out on today. The report offers concrete steps for how to make sustainability a top priority, gain C-suite support for ESG initiatives, and use artificial intelligence (AI) and machine learning (ML) to mature your initiatives from the learning phase to proof of concept.
Read this eBook to learn how you can:
- Develop AI/ML use cases that have the highest potential to impact ESG goals and more
- Rethink supply chain in terms of resiliency, effectiveness, and sustainability
- Draft an action plan to focus on boosting your brand’s sustainability maturity
Download Incisiv and AWS’ eBook now to learn more about how you can use analytics and technology to drive sustainability in your retail and CPG company.
