At a glance
About Qualtrics
Qualtrics is changing the way organizations manage and improve the four core experiences of business: customer, employee, product, and brand. Over 16,750 organizations around the world use Qualtrics to listen, understand, and act on experience data—the beliefs, emotions, and intentions that tell you why things are happening, and what to do about it.
Date & time
Overview
Overview
About AWS Marketplace
AWS Marketplace is a digital software catalog that makes it easy to find, try, buy, deploy, and manage software that runs on AWS. AWS Marketplace has a broad and deep selection of security solutions offered by hundreds of independent software vendors, spanning infrastructure security, logging and monitoring, identity and access control, data protection, and more. These products can be integrated with AWS Services and other existing technologies, enabling you to deploy a comprehensive security architecture across your AWS and on-premises environments.
Who should attend
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Marketing leaders
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Advertising leaders
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IT leaders
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Commercial leaders
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Operations leaders
Speakers
Allison Windon
Senior Vice President, Strategy, Qualtrics
Brian Stavis
Global Category Lead, Digital Customer Experience, AWS Marketplace
Peccy
Peculiar Ways, Amazon
Peccy
Peculiar Ways, Amazon
Peccy
Peculiar Ways, Amazon
Peccy
Peculiar Ways, Amazon
Peccy
Peculiar Ways, Amazon
Peccy
Peculiar Ways, Amazon
Details
Description
A recent Qualtrics study found that bad customer experiences (CX) put a business at risk of losing an average of 9.5% of its revenue. But linking CX to business value and the bottom line is a challenge when siloed data and a lack of technology can’t deliver the multi-channel experience customers expect.
The Qualtrics XM Platform businesses attract customers who stay longer and buy more, engage employees who build a positive culture, develop breakthrough products people love, and build a brand people are passionate about.
View the complete series to learn how to leverage data to inform more efficient marketing programs: https://aws.amazon.com/marketplace/campaigns/dcx/
You will learn how to
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Reduce the cost to serve by understanding and optimizing inefficient journeys and customer touchpoints.
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Improve customer retention by identifying and prioritizing strategic areas of improvement across the entire customer journey.
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Increase customer lifetime value by understanding and improving loyalty behaviors that drive repeat purchases.