亞馬遜領航 開啟 AI 零售雲世代

Reduce inventory write off. return and manpower cost by using demand forecast and AR/VR
善用 AI 科技 & 虛實整合減少庫存、退貨與人力成本

• Danny Wang, BDM, AWS
• Johnson Wang 東森集團 董事長特助暨大數據資料分析師
• 蔡緒弘 玩美移動 行銷總監

#產業應用 #SageMaker/Amazon Forecast

Continuous Learning in Visual AI: Innovative Technologies Accelerate the Expansion of Smart Retail Applications
視覺AI持續學習：創新技術加速智慧零售應用擴展

• Jeff Chen, Solutions Architect, AWS
• Tec Chan, Sr. Solutions Architect, IoT
• Twinkle Cheng (鄭家宜), Product Manager Lead, Linker Vision

#技術專題 #IOT/ Panorama

Rearchitect to better utilize your legacy
用工具完成 AWS 遷移，奠定創新基礎

• CK Wang, Database Specialist Solutions Architect AWS
• Jack Hsu, Sr Partner Solutions Architect AWS

#技術專題 #Oracle Migration

ESG for Retailers: Fast Fashion the Eco-friendly Way
如何利用科技達到時尚零售與永續發展的平衡

• Roger Huang, Solutions Architect, AWS
• 謝賀祥 Jac Hsieh, CEO & Co-Founder, DMKTZ Inc

#產業應用 #ESG

Scale your customer support with Amazon Connect and Generative AI
如何透過使用 Amazon Connect 客服節省客服成本

• Wayne Huang, Sr. Solutions Architect, AWS

#技術專題 #Amazon Connect

How to build a modern data strategy in retail
如何打造零售現代化數據策略

• Howard Su, Solutions Architect, AWS
• Win Yu, Official Website Supervisor, RHINOSHIELD 犀牛盾

#產業應用

Innovative strategies for first-party data collection in the cookieless era
在Cookieless時代中深化第一方數據搜集的創新策略

• Gavin Lin, Analytic Specialist Solutions Architect, AWS
• Jared Chang, Solutions Architect, GoingCloud

#產業應用

數據生態圈新應用：突破零售電商痛點的創新視角

• Dennis Chang, Sr Partner Solutions Architect, AWS
• HAPPY GO鼎鼎聯合行銷 執行副總經理 李明城
• Merkle Taiwan 美庫爾數據商務顧問 資料科學副總經理 陳詳翰博士

#產業應用 #CleanRooms

How can we reach the last mile of Retail Media Network(RMN) in the cookieless era
在 cookieless 時代如何打通零售媒體聯播網最後一哩路

• Eric Liou, Solutions Architect, AWS
• Anderson Wang, Chief Product Officer, Clickforce
• William Zhao, Staff Data Scientist, Clickforce

#技術專題 #RMN

Leveraging LLM and A/B Testing to iteratively optimize recommendation strategies for e-commerce
運用大語言模型和 A/B Testing 迭代優化電商推薦策略

• Josie Cheng, Generative AI Solutions Architect, AWS

#技術專題

Digital Transformation and Consumer Experience: How to Enhance Customer Interaction Using Technology
數位轉型與消費體驗：如何利用科技提升客戶互動

• Cathy Lai, TWN SSO Lead, AWS
• 女媧科技 營運長 張智傑 Daniel Chang

#產業應用 #GenAI

Seamless Shopping Experience: Integrating Online and Offline Channels
無縫購物體驗：整合線上與線下渠道

• Cliff Lu, Sr. Solutions Architect, AWS
• 91APP 產品長李昆謀 Happy Lee

#產業應用 #Serverless

TaiwanTrade: Apply AI and Personalization into International Trading
台灣經貿網：人工智慧和個人化推薦於國際貿易商機媒合的應用

• Matt Yang, Gererative AI Specialist Sales, AWS
• Terry Tsao, Project Manager Digital Commerce Department Taiwan External Trade Development Council (中華民國外貿協會 數位商務處 )
• York Tsai / Principal Research Engineer, KKLAB

#技術專題 #Personalize

Brand Storytelling: Establishing Emotional Connections to Enhance Customer Loyalty (PinPoint)
品牌故事講述：建立情感連結以提高客戶忠誠度

• Karyn Yeh, Sr. BD, AWSDr. Tsung-Yin Ou 歐宗殷
• Department of Marketing and Distribution Management, NKUST (國立高雄科技大學 行銷與流通管理系) Director, Marketing Technology and Industrial Transformation Center (行銷科技與產業轉型中心主任)

#技術專題

Boosting AI with RAG Bedrock and OpenSearch: Key to Customer Satisfaction and Growth
利用檢索增強生成 (RAG) 和 OpenSearch 提升 AI：客戶滿意度與成長的關鍵

• Ray Wang, Sr. Solutions Architect, AWS
• Areoll, Vice President, President Information Corp.

#技術專題 #Bedrock #OpenSearch